Use Behavioral Economics to Influence Security Behavior and Individual Decisions

Expert(s): Tom Scholtz, Claude Mandy, Richard Addiscott and William Candrick

All technology users are bombarded with information from all directions. Messages can seem contradictory — resulting in dissonance. Behavioral economics illuminates causes of insecure behavior, especially the limits of rationality and the power of social norms.

CISOs and security and risk management leaders should: 

• Learn to deal with challenges of choice overload.
• Utilize the nudge technique.
• Leverage the social environment.

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