As customer service organizations increase their digital footprint and launch new channels, the exploration into proactive customer service is on the rise. Implementing a successful proactive initiative can be difficult and costly without a strong understanding of customer preferences.

Download the report to uncover:

  • How proactive service impacts customer service outcomes including customer effort, value of the service provided and satisfaction
  • Key trends to help customer service and support leaders create an actionable and effective proactive customer service plan